Interview with The Instagram Expert, Sue B.
In today’s episode, Nat and Ang are joined by a very special guest, @theinstagramexpert Sue B. Zimmerman.
Sue is an insightful, energetic and in-demand online marketing educator, influencer speaker, and a no-BS business coach. She is a popular CreativeLive Instructor and has been named by Huffington Post as one of the “Top 50 Must-Follow Women Entrepreneurs” as well as “The Top 50 Social Media Marketing Influencers” by TopRank Marketing and “Top Female Business Influencers of 2019” by Fit Small Business. Sue’s blog was ranked as one of the Top 10 social media blogs in 2017 by Social Media Examiner.
Nat and Ang ask what advice would Sue give to those in the beginning stages of utilizing Instagram for their business and how can users stay true to their brand and attract the right audience? And she keeps it honest and real. Authenticity and showing up as you are. You are your brand and she shares how she consistently shows up as she is for her business on social.
They discuss Instagram Stories and the importance of using IG stories as part of a business strategy. And spoiler alert – consistency is king! Showing up in stories is all about connection and Sue is a big advocate for storytelling in IG stories.
Feeling a little late to the whole Instagram game? Don’t! It is never too late and in many cases, it is fear and lack of prioritizing that can make you feel like you’ve missed the boat. Sue shares her thoughts on eliminating that fear and all the benefits of using Instagram for your business.
If you’re looking to level up on Instagram, this is the episode you will not want to miss!
If you haven’t left a rating or review on Apple Podcast yet – now is the time to do so! You never know, Nat and Ang just may read yours on the show!